McGraw-Hill Education Positioning: The Battle for Your Mind: How to Be Seen and Heard in the Overcrowded Marketplace 2nd
by Al Ries, Jack Trout
220 MAD
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Book Details
- ISBN
- 7137358627
- Publisher
- Other
- Published Year
- 2026
- Pages
- 0
- Language
- English
Description
Helps you deal with the problems of communicating to a skeptical, media-blitzed public. This book describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses اقرأ المزيد Saved at: 2026-06-11T18:08:07.008Z
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